The BEST Marketing Strategies to Find a Deal
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Justin Colby, a real estate investor, discusses various marketing strategies for finding deals in real estate. He emphasizes the importance of being diversified and dynamic in marketing approaches. Colby shares his experience with cold calling, pay per click advertising, and direct mail, highlighting the challenges and benefits of each strategy. He also discusses the virtual nature of his business and the success he has achieved in markets outside of his residence. Colby provides insights into three marketing systems that have worked well for his business and recommends using REI Lead Machine, a list provider that utilizes AI to identify motivated sellers. He debunks common myths in real estate investing and emphasizes the value of understanding buyer preferences. Colby also discusses two main strategies for finding real estate deals, working with agents and collaborating with other investors. He highlights the importance of leveraging technology and automation in real estate marketing, recommending platforms like Privy and Minute Pages. Colby brings on his acquisition specialist, John Kirk, to demonstrate their marketing strategies and the use of AI-powered platforms like REI Lead Machine and Rocket.ly. Kirk explains the process of extracting targeted leads and utilizing automation to engage with them. He emphasizes the effectiveness of AI and automation in reaching out to potential sellers. Colby and Kirk discuss the power of AI bots in real estate marketing, highlighting their human-like conversations and high deliverability. They encourage viewers to schedule a demo to learn more about the technology and its benefits. Colby concludes by emphasizing the importance of having an online presence and embracing AI and automation in real estate marketing.
Justin Colby, a real estate investor, discusses various marketing strategies for finding deals in re